Sussanne was visibly thrilled at the opening of ‘ The Charcoal Project’ as she said, “It’s more than furniture. It’s the concept we’re trying to sell. This is our third baby.”
Explaining the idea behind the unusual name, Sussanne said, “I chose this name because when you burn charcoal, it gives light. It gives out heat. To me when I take on a project, or a site, I want to give it heat, I want to give it life and create it into the ‘ The Charcoal Project’.” To which Hrithik earnestly quipped, “She can make it glow.”
And glow the place certainly did. The crème de la crème of the industry was present at the opening. Papa Rakesh Roshan was amongst the early birds, as was Shahid Kapoor. Shilpa Shetty breezed in and out with spouse Raj Kundra while newly weds Neelam Kothari and Sameer Soni too made an appearance. Shah Rukh Khan was conspicuous by his absence, but his better half Gauri graced the store and stayed till the end.
The shutterbugs started flashing overtime as soon as Aamir Khan made his grand entry sporting a moustache, part of his look for Reema Kagti’s film in which he plays a cop.
But the true hero of the evening was clearly Sussanne. While everyone showered the creative designer with praises about her new two storey store, Karan Johar put it best when he said, “Sussanne’s the star of the season. In terms of lifestyle, I don’t think anyone can touch this.” Source
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